With MDG, you’ll be in great company.
Our client-partners consist of some of the most successful brand category leaders, direct marketers, and start-ups across a broad spectrum of categories.
We have the star players, leaders with a proven track record and a systematic way of conducting our business so it consistently pays dividends! The icing on the cake for us is when the people we work for take time out to write glowing reviews about their experience with MDG!
“MDG continues to do a great job with our campaigns. Their experience and tenacity have helped deliver results that are undeniable. We look forward to working on many successful promotions together.” - Scott Boilen, Allstar
“Media Design Group is a true partner to us and essential to our explosive growth at Dollar Shave Club. Their partnership is innovative, effective, and focused. It is a pleasure to collaborate with their team.” - Michael Dubin, Founder of Dollar Shave Club
“I have enjoyed working with them over the years and I am confident in their media placement ability. They will be a trusted partner of ours for years to come” - Kurt Bredlinger, Biggest Loser
“Media Design Group is committed to providing superior client service, and has frequently gone above and beyond our expectations. They are a true partner.” - Brad Morris - Zendesk.com
“It's always a pleasure working with the team at Media Design Group. Their professionalism and strategic media buying are exceptional. They bring a lot to the table by always thinking outside the box.” - Kendra Elliott - Guthy Renker
“I could not ask for a more hands on media agency. Their experience in DRTV is unparalleled. They are the complete package” - Jeff Campbell, UFC Fit
“Their team helped us unlock the true power of TV and its effect on our business.” - Peter Sinclair, Scorebig.com
“Media Design Group is willing to get involved with a marketer and brainstorm! Media Design Group put together a strategy that not only looked good on paper, but delivered in reality.” - Jon Congdon, Beach Body
“We've experienced tremendous billing growth with Media Design Group in the past year. Whether it is broad rotations or targeting specific programming, they are always open to new ideas and opportunities. We've been able to find great ways to increase our partnership and look forward to doing more business together in the future.” - Ella J. Leung, Account Executive - ESPN
“Knowledgeable and fast... these are two things that immediately come to mind when I think about my experience working with Media Design Group. I get quick responses to media opportunities and the buyers are always happy to provide feedback regarding client performance and what they need to make their media schedules work. It truly is a two way street and I really enjoy doing business with them.” - Michelle Varela, Comcast Networks
A leading direct marketer of a snoring solution had a major dilemma. The behemoth media agency they had chosen could only buy small five-figure increments of media that would pay out on a profitable basis. As a result, the overall sales
were horrendous and due to the fact that 80% of their orders came in via the web, their big agency could not accurately track the source of TV leads that had been converted to those online sales. The marketer was essentially a small fish
stuck in a big pond.
Enter Media Design Group - Using our proprietary attribution model, which tracks TV leads from their point of origination through to multiple touchpoints and ultimately, the online shopping cart, we were able to pinpoint which media was effective with far greater accuracy. By tracking the consumer purchase pathway through various points of consumer engagements, we attained a comprehensive picture of media effectiveness. This insight enabled MDG to increase the client’s media buy by five-fold! As a result, sales and profits skyrocketed!
Viral Sensation Dollar Shave
Relies On Cutting Edge Analytics
Dollar Shave Club’s viral video set the advertising world on fire with over 12 million hits for its hilariously inappropriate video pitching their shaving continuity program. With a private equity infusion of $10 million, however, the company needed to find ways to grow the business quickly. They were forced to ask a critical question, “given the precision with which they could track online leads and conversions, did it make sense for them to employ a more mass advertising tactic such as television”?
In conjunction with Media Design Group, the marketer decided to give television a try. Using a 60 second edited version of their ubiquitous viral video, the marketer has been able to significantly drive leads and conversion to new members for one simple reason - MDG’s proprietary analytics platform enabled them to see exactly which commercial airings generated the most leads and the best conversion rates. This knowledge enables both marketer and agency partner to then focus media planning and buying efforts on those networks and stations that deliver the best cost per acquisition. Hence a web-centric marketer now believes in the power of television to expand their reach and increase their membership base.